Visiting London on a press trip this month, I took the opportunity to indulge in some shopping sightseeing. Exploring one of Covent Garden‘s best streets for men’s fashion and grooming, King Street (above) is filled with London brands such as Burberry Brit and Hackett London, and others you may not be too familar with such as Oliver Sweeney (luxury footwear, accessories and outerwear), Murdock London (a barbershop and grooming line, located in Hackett) and Jo Malone (fragrances and skincare).

International brands continue to set up shop here, and now include the first Opening Ceremony in Europe, 7 for All Mankind, Sandro (Parisian luxury), Lyle & Scott (Scottish knitwear) and Aesop (Melbourne grooming and skincare).

Styling myself for the fall to pre-winter weather, I went with a reversible varsity coat from Kenneth Cole that offers a wool side and a quilted one (see both below). For an extra pop of color to the look, I wore my Gap garment-dyed skinnies in forest green.

UGG‘s lightweight, black leather Westly style desert boots with blown-rubber outsoles, I was comfortable with all the exploring I did in Covent Garden and the rest of London, and I geared up with a camo Tumi Lejeune Backpack Tote to stow any goodies I found while wandering. Next shopping stop, Floral Street:

A street up from King, on Floral Street you’ll find a mix heritage and modern brands. On the west end of the street you’ll find the Paul Smith flagship, which is also Sir Paul Smith’s first one he opened and the first in fashion shop to open in Covent Garden. Also on the west, Ted Baker and Dune London (footwear and accessories). Heading east, you’ll find Spanish shoe brand Camper, British luxury accessory brand Mulberry, and Yohji Yamamoto and addias’ edgy Y-3, which just opened this year.

A handy map is available here for your next visit to Covent Garden, and more of my look below: