Monthly Archives: September 2018

Must Try: Hill City, Gap’s New Men’s Performance Brand

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Gap is launching a new high-performance men’s brand, Hill City, which will offer technical clothing that can help the wearer transition from work to workout. Each product is designed, tested, and fit to perform and last across a range of conditions without compromising comfort or style.

The clean aesthetics of the logo-light products being released when the brand goes live next month are focused on helping men to purchase fewer, more versatile pieces. Read more below for a couple styles to look out for when the brand launches:

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